The Blog

Notes on explaining research well.

Thoughts on science communication, animation, accuracy, and why the craft behind a research explainer is the thing that makes people believe it.

Practical 16 October 2026 · 6 min read

How to budget for animation in a research grant

What a research animation actually costs, which budget heading it belongs under for UKRI, Horizon Europe and NIH, the two funds that will not rescue you, and the justification wording that makes the case.

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Perspective 22 July 2026 · 5 min read

Should you use AI animation for your research? Why it usually backfires

AI animation looks cheaper and faster, but for research and public-health work it tends to undercut the accuracy, distinctiveness, and trust your video is there to protect. The honest case, with documented examples from JAMA, NEJM and Frontiers.

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